Ladies and Gents.
Let me introduce you fresh and perspective label from Berlin, Germany.
Chris from Samsara Blues Experiment started it some time ago.

"ELECTRIC MAGIC is dedicated to Psychedelic/Retro/Stoner/Fuzz/Heavy/Doom-ROCK, basically a promotional site and recordlabel.
We started as a webzine under the moniker Generated X in March 2006. Since then we featured hundreds of bands from Classic 60s and 70s Rock, to Psychedelic, Stoner, Doom and familiar genres. We did all the basic journalistic work plus the releases of samplers which contained a selection of the best releases of each period.

Due to general lack of time the regular magazin had been discontinued since early 2011 and later on turned to the new main focus and purpose which is releasing and promoting a few selected artists, that in our opinion deserve all the attention they can get. All of this is much more a labor of love than a strict business, which helps to get the best out of our efforts."

Here're first LPs that comes from the wing of the label :

House of Aquarius - The world through bloodred eyes" lp 

A long lost episode in stonerrock. sounds like: gas giant, dozer, awesome machine
Original album of this german band was released in  2003 as a CD.
And now it comes on the format as it should be. 150 red and 250 black waxy babies were born.
Hopefully the band can make a reunion soon and write some new smashing stonerrock tunes.

Heat - 2012 - Heat LP

new project by members of samsara blues experiment, grandloom and others - true 70s heavy rock with great vocals and original songs. sounds like: graveyard, early witch, orchid
Rally, really promising act !  Keep a part of your retro-soul for this LP.

You can also check Chris as an artist.

buy good stuff here :